Trade and Channel Strategies 2025
IntegriChain is a proud sponsor of this year’s Informa Connect Trade and Channel Strategies 2025 event, marked by the life sciences industry as the “go-to” event for trade, channel, market access, account strategy, and brand professionals. To assist in registration, use code 24INTEGRI10 for 10% off the summit registration fee.
William Roth
Senior Vice President and Managing Partner, Consulting & Advisory
Keynote Session #1: Commercialization Amid Unprecedented Fragmentation and Regulatory Disruption
Date/Time: Tuesday, December 9 – 8:45 AM – 9:45 AM
Description: Pharmaceutical manufacturers face the most complex commercialization environment in history. As new regulations, pricing controls, and payer archetypes emerge, companies must rethink how to balance pricing, access, and channel strategies across diverging markets.
- Regulatory Pressure and Market Impact: Navigating MFN, WAC reductions, MFP implementation, 340B rebates, and the Physician Fee Schedule—each reshaping manufacturer margins and channel behaviors.
- The Three Payer Economies:
- Commercial: high-WAC, high-rebate models losing sustainability
- Government: statutory rebates extending below cost of goods
- Cash/Self-Pay: the fastest-growing but least understood market segment
- Lifecycle Alignment: Understanding which product types and lifecycle stages best align with each payer economy
- The Self-Pay Inflection Point: Is it a political anomaly or a lasting market reality for branded pharmaceuticals?
- Strategic Prioritization: Frameworks for deciding where to invest, partner, and pull back
- Channel Reinvention: Balancing legacy distribution and access models with new direct, digital, and white-labeled pathways
Speaker:
To assist in registration, use code 24INTEGRI10 for 10% off the conference registration fee.
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