Data-Driven Insights

Posts for tag: Demand Visibility

March 11, 2014   |   Brandon Underwood

Beyond the Retail Pharmacy

Full Visibility into all Non-Retail Classes of Trade

Many pharmaceutical manufacturers have struggled to gain strong demand visibility for their products inside of non-retail pharmacies and other points of care. Others would have liked to use EDI 867 data for sales force reporting or incentive compensation but simply couldn't because the raw data didn't support that particular use. Until now.

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