News & Events

May 26, 2011

IntegriChain Hires New VP of Information Services


Princeton, NJ – May 26, 2011 – IntegriChain, Inc., a commercial insight provider supporting the pharmaceutical industry, recently hired Daniel Kinney as the Vice President of Information Services. His primary responsibilities will include overall Enriched Channel Sales quality initiatives and new product development with a particular emphasis on metadata.

For the past ten years, Mr. Kinney has been the Executive Director, Worldwide Market Research and Business Intelligence at Bristol-Myers Squibb. He has been one of IntegriChain’s key contacts at BMS since the companies began working together in 2008. Mr. Kinney has applied ECS in a multitude of innovative and influential applications. He has utilized ECS to drive revenue for specialty pharmacy, confirm inventory changes in downstream channels, and improve the accuracy and comprehensiveness of sales reporting.

“We’re very excited to welcome Mr. Kinney to the IntegriChain team,” said IntegriChain CEO, Kevin Leininger. “He will be able to provide significant help to our customers on better use of the data and analytics IntegriChain provides to the market.”

Prior to Bristol-Myers Squibb, Mr. Kinney spent over eleven years at the Federal Reserve Bank of New York as an International Officer of Emerging Markets and International Affairs. He is a graduate of Princeton University and earned his MBA in Finance and International Business from Columbia University’s Business School.

About IntegriChain
IntegriChain, Inc. launched the Demand Network Analytics (DNA) commerce platform in 2007. Today, DNA is helping a growing community of innovative manufacturers realize their vision of a truly demand driven enterprise. DNA’s trade data management and analytic applications optimize hundreds of billions of dollars in annual commerce, helping manufacturers lower their distribution costs, improve sales predictability, and ensure product availability throughout their distribution channels. For more information, please visit

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