Data-Driven Insights

Daily Business Management Series: An Introduction

January 28, 2014   |   Josh Halpern

The evolution to Daily Business Management

Today’s blog post will kick off our first blog series on a concept we’ve been talking about for a little while here at IntegriChain – Daily Business Management. I had the opportunity to speak about it back in December at CBI Trade & Channel, and will also be serving on a panel at HDMA Distribution Management and Technology Expo with several of our customers who are currently at various stages in adopting and embracing Daily Business Management.

Let me start by explaining what I mean by this term, Daily Business Management. It is a natural evolution in channel management characterized by proactive, data-driven collaboration between buyers and suppliers. Pharmaceutical manufacturers are beginning to understand that the channel will not carry inventory the way that it did in the past, and this can result in product availability issues, as well as inefficiency and added cost in the forward supply chain. However, through proactive collaboration, buyers and suppliers can work together to sustain product availability in an environment of much lower FDC and in store inventory, optimizing service levels and getting more value out of wholesale and specialty channels.

Over the coming weeks, we will begin to unpack this topic and explore ways to promote change within your own company, including defining and benchmarking Daily Business Management, exploring best practices, uncovering data and technology considerations, and identifying key enablers.

And if you just can’t wait for the next post in the series, consider downloading our brand new eBook on Daily Business Management in the meantime.


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