Optimize Your Distribution Relationships, Product Availability, and Profitability
National account teams have an opportunity to redefine their value to the enterprise. Innovative teams are embracing the inventory and distribution data provided by trade partners and becoming proactive, information-leveraged stewards of product access and distribution profitability.
To succeed, these teams need more than the basic data management their legacy systems can provide. Account teams need:
Solutions to the visibility challenges that remain in their partners’ data sets
Practical applications that make the data actionable inside the day-to-day account management process.
Brands need to take a targeted, data-driven approach to building their channel strategy, balancing the ease of patient access to their first filled script against the channel’s appetite for new product inventory and the total cost of distribution.
Measurable Value from 100% Visibility
A growing community of the industry’s leading account teams have embraced IntegriChain’s demand visibility services and analytic applications as their strategic platform for trade account management. These customers drive value from IntegriChain to:
- Implement next-generation trade agreements that deliver more value for the money that brands invest in distribution fees
- Outpace service level and inventory availability issues before they occur using IntegriChain’s predictive analytics and account signals to enable proactive engagement with wholesalers and chains
Ensure Trade Partner Accountability
Implement next-generation distribution agreements that hold trade partners accountable for optimal product availability and sales predictability.
Management Trade Relationships Proactively
Share monthly progress scorecards with trade partners, tackling trouble areas before they become a service level and relationship challenge.
Optimize Performance in Chain Accounts
Identify under-performing chain accounts and measure the effectiveness of promotional programs run with chain partners.
Reduce Product Returns
Identify national accounts with high rates of product returns and monitor and verify that problem accounts are implementing agreed upon corrective steps.
Ensure Product Availability in Pharmacy
Post-launch, identify high-decile pharmacies that are not stocking and intervene through targeted outreach by National Account Managers and the field salesforce.
Contact us today to learn more about how IntegriChain can improve your national account management: 609.806.5005