Data-Driven Insights

Posts for tag: big data

Renewed Emphasis on Driving the Retail Pharmacy Channel

December 2, 2015   |   Josh Halpern

You might have noticed that we recently announced the release of a new set of channel visualizations focused on the retail pharmacy. In an era when specialty pharmacy so dominates our industry’s headlines, you might be surprised to learn that a growing number of our customers are turning renewed attention and resources to the retail pharmacy channel.  Manufacturers are examining retail pharmacy design and pharmacist engagement with a fresh eye, and some are finding attractive opportunities to improve the patient experience and maximize brand success. First a little history. Back in the 20th century, before the advent of script data, drug […]

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Insights from CBI’s Customized Distribution and Pharmacy Strategies Summit

May 20, 2015   |   Kevin Leininger

I gave an interesting presentation to a group of pharmacy distribution experts at the recent CBI Customized distribution and Pharmacy Strategies Summit and would like to share some of my insights from the conference. The retail channel is undergoing a significant change and must be thought of and managed differently than in the past. The retail channel is saturated with product and it is getting harder and harder to get product on shelves. It is getting harder and harder to have the right amount of product available for purchase: too little and you risk therapeutic interchange and too much and […]

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